A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.
One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.
Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.
| Rank | Website | Appears | Est. visits / mo | Est. value / mo |
|---|---|---|---|---|
| 1 | bankrate.com | 5/5 | 1.1K | $855 |
| 2 | nerdwallet.com | 5/5 | 675 | $513 |
| 3 | smartasset.com | 5/5 | 450 | $342 |
| 4 | fidelity.com | 5/5 | 309 | $235 |
| 5 | aarp.org | 5/5 | 225 | $171 |
| 6 | schwab.com | 5/5 | 169 | $128 |
| 7 | investor.gov | 4/5 | 124 | $94 |
| 8 | vanguard.com | 5/5 | 96 | $72 |
| 9 | transamerica.com | 5/5 | 73 | $55 |
| 10 | forbes.com | 4/5 | 56 | $42 |
| 11 | moneychimp.com | 3/5 | 45 | $34 |
| 12 | newretirement.com | 4/5 | 34 | $25 |
| 13 | cnbc.com | 2/5 | 28 | $21 |
| 14 | calculator.net brand | 3/5 | 23 | $17 |
| 15 | calcxml.com | 2/5 | 17 | $12 |
| 16 | usnews.com | 2/5 | 14 | $10 |
| 17 | ssa.gov | 3/5 | 11 | $8 |
| 18 | retirement.org brand | 3/5 | 8 | $6 |
| 19 | tiaa.org | 2/5 | 7 | $5 |
| 20 | empower.com | 2/5 | 6 | $4 |
ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →