A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.
One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.
Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.
| Rank | Website | Appears | Est. visits / mo | Est. value / mo |
|---|---|---|---|---|
| 1 | aviva.co.uk | 5/5 | 226 | $2.9K |
| 2 | comparethemarket.com | 5/5 | 136 | $1.8K |
| 3 | axa.co.uk | 5/5 | 91 | $1.2K |
| 4 | confused.com | 5/5 | 62 | $807 |
| 5 | hiscox.co.uk | 5/5 | 45 | $586 |
| 6 | allianz.co.uk | 4/5 | 34 | $440 |
| 7 | directline.com | 3/5 | 25 | $322 |
| 8 | money.co.uk | 4/5 | 19 | $249 |
| 9 | simplybusiness.co.uk | 4/5 | 15 | $190 |
| 10 | admiral.com | 3/5 | 11 | $146 |
| 11 | directlineforbusiness.co.uk | 2/5 | 9 | $117 |
| 12 | gov.uk | 2/5 | 7 | $88 |
| 13 | citizensadvice.org.uk | 2/5 | 6 | $73 |
| 14 | policybee.co.uk | 3/5 | 5 | $58 |
| 15 | zurich.co.uk | 2/5 | 3 | $44 |
| 16 | towergateinsurance.co.uk | 2/5 | 3 | $36 |
| 17 | nfumutual.co.uk | 2/5 | 2 | $29 |
| 18 | insureon.com | 2/5 | 2 | $22 |
ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →