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What's the best whiskey and bourbon?

A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.

Est. people asking / mo
17K
CPC
$0.16
Total est. value / mo
$167
Common ways people ask this (15)
  • What's the best whiskey for sipping neat?
  • What's the best whiskey for cocktails?
  • What's the best bourbon for sipping neat?
  • What's the best bourbon for old fashioned cocktails?
  • What's the best whiskey and bourbon for beginners?
  • What's the best whiskey and bourbon for collectors?
  • What's the best whiskey and bourbon for a budget?
  • What's the best whiskey and bourbon for a premium gift?
  • What's the best whiskey and bourbon for smoky flavor?
  • What's the best whiskey and bourbon for smooth taste?
  • What's the best whiskey and bourbon for strong proof?
  • What's the best whiskey and bourbon for single malt fans?
  • What's the best whiskey and bourbon for small-batch releases?
  • What's the best whiskey and bourbon for aging in oak?
  • What's the best whiskey and bourbon for tasting flights?

What ChatGPT actually answered

One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.

Websites ChatGPT recommends for this prompt

Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.

RankWebsiteAppearsEst. visits / moEst. value / mo
1 whiskyadvocate.com 5/5 338 $54
2 breakingbourbon.com 5/5 203 $32
3 bourbonbanter.com 4/5 135 $21
4 distiller.com 4/5 93 $14
5 masterofmalt.com 4/5 68 $10
6 thewhiskeywash.com 3/5 51 $8
7 whisky.com 3/5 37 $5
8 whiskeyraiders.com 3/5 29 $4
9 thebourbonreview.com 3/5 22 $3
10 drizly.com 4/5 17 $2
11 bourbonr.com 3/5 14 $2
12 reservebar.com 3/5 10 $1
13 totalwine.com 3/5 8 $1
14 liquor.com 3/5 7 $1
15 flaviar.com 3/5 5 $0
16 scotchwhisky.com 3/5 4 $0
17 jimbeam.com 3/5 3 $0
18 woodfordreserve.com 2/5 3 $0
19 jackdaniels.com 2/5 2 $0
20 bourbonblog.com 2/5 2 $0
How is this estimated?

ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →