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What's the best tanning lotion?

A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.

Est. people asking / mo
6.2K
CPC
$0.37
Total est. value / mo
$142
Common ways people ask this (15)
  • What's the best tanning lotion for fair skin?
  • What's the best tanning lotion for medium skin?
  • What's the best tanning lotion for deep skin?
  • What's the best tanning lotion for indoor tanning?
  • What's the best tanning lotion for outdoor tanning?
  • What's the best tanning lotion for beginners?
  • What's the best tanning lotion for sensitive skin?
  • What's the best tanning lotion with bronzer?
  • What's the best tanning lotion without bronzer?
  • What's the best tanning lotion for a deep tan?
  • What's the best tanning lotion for a gradual tan?
  • What's the best tanning lotion with moisturizing benefits?
  • What's the best budget tanning lotion?
  • What's the best tanning lotion with a natural-looking finish?
  • What's the best tanning lotion with the least streaking?

What ChatGPT actually answered

One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.

Websites ChatGPT recommends for this prompt

Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.

RankWebsiteAppearsEst. visits / moEst. value / mo
1 amazon.com 5/5 124 $45
2 walmart.com 5/5 74 $27
3 target.com 5/5 50 $18
4 ulta.com 5/5 34 $12
5 sephora.com 5/5 25 $9
6 hawaiiantropic.com 5/5 19 $6
7 coppertone.com 5/5 14 $5
8 jergens.com 5/5 11 $3
9 sallybeauty.com 4/5 8 $2
10 bananaboat.com 4/5 6 $2
11 bioderma.com 3/5 5 $1
12 bathandbodyworks.com 2/5 4 $1
13 sttropez.com 4/5 3 $1
14 australiangold.com 2/5 2 $0
15 neutrogena.com 2/5 2 $0
16 boots.com 2/5 2 $0
17 sunbum.com 2/5 1 $0
18 superdrug.com 2/5 1 $0
19 drugstore.com 3/5 1 $0
20 beautybay.com 3/5 1 $0
How is this estimated?

ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →