New: ChatGPT now sends real traffic to the websites it recommends. See why it matters →
Home › Prompt category

What's the best small business insurance?

A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.

Est. people asking / mo
4.1K
CPC
$24.30
Total est. value / mo
$6.2K
Common ways people ask this (15)
  • What's the best small business insurance for sole proprietors?
  • What's the best small business insurance for LLCs?
  • What's the best small business insurance for home-based businesses?
  • What's the best small business insurance for retail stores?
  • What's the best small business insurance for contractors?
  • What's the best small business insurance for freelancers?
  • What's the best small business insurance for restaurants?
  • What's the best small business insurance for professional services?
  • What's the best small business insurance for product liability coverage?
  • What's the best small business insurance for general liability coverage?
  • What's the best small business insurance for businesses with employees?
  • What's the best small business insurance for startups?
  • What's the best affordable small business insurance?
  • What's the best small business insurance with the broadest coverage?
  • What's the best small business insurance for online businesses?

What ChatGPT actually answered

The 5 times we asked ChatGPT this, each answer verbatim. The leaderboard below aggregates all 5 runs.

Websites ChatGPT recommends for this prompt

Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.

Arrows show each site's rank change since Aug 2026.

RankWebsiteEst. visits / mo
1 thehartford.com 83
2 nextinsurance.com 50
3 ▲2 nationwide.com 33
4 ▼1 biberk.com 23
5 ▲2 libertymutual.com 17
6 ▼2 progressivecommercial.com 12
7 ▲2 statefarm.com 9
8 allstate.com 7
9 ▼3 hiscox.com 5
10 ▲6 coverwallet.com 4
11 ▲2 progressive.com 3
12 ▼1 insureon.com 2
13 ▲1 farmers.com 2
14 ▲1 travellers.com 2
15 ▼5 chubb.com 1
16 ▼4 geico.com 1
17 new embroker.com 1
18 new nerdwallet.com 1
19 new forbes.com 0
20 ▼2 amtrustfinancial.com 0
How is this estimated?

ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →