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What's the best scarf?

A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.

Est. people asking / mo
56K
CPC
$0.11
Total est. value / mo
$384
Common ways people ask this (15)
  • What's the best scarf for winter?
  • What's the best scarf for summer?
  • What's the best scarf for men?
  • What's the best scarf for women?
  • What's the best scarf for kids?
  • What's the best scarf for cold weather?
  • What's the best scarf for fashion?
  • What's the best scarf for formal wear?
  • What's the best scarf for casual wear?
  • What's the best scarf for travel?
  • What's the best scarf for wool?
  • What's the best scarf for cashmere?
  • What's the best scarf for lightweight warmth?
  • What's the best scarf for a budget purchase?
  • What's the best scarf for oversized styling?

What ChatGPT actually answered

One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.

Websites ChatGPT recommends for this prompt

Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.

RankWebsiteAppearsEst. visits / moEst. value / mo
2 amazon.com 5/5 675 $74
3 etsy.com 5/5 450 $49
4 walmart.com 5/5 309 $34
5 target.com 5/5 225 $24
6 nordstrom.com 5/5 169 $18
7 zara.com 5/5 124 $13
8 macys.com 4/5 96 $10
9 hm.com 5/5 73 $8
10 gap.com 5/5 56 $6
11 uniqlo.com 4/5 45 $4
12 shein.com 4/5 34 $3
13 saksfifthavenue.com 4/5 28 $3
14 asos.com 3/5 23 $2
15 oldnavy.com 2/5 17 $1
16 burberry.com 2/5 14 $1
17 farfetch.com 2/5 11 $1
18 bananarepublic.com 2/5 8 $0
19 gucci.com 2/5 7 $0
20 ebay.com 2/5 6 $0
How is this estimated?

ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →