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What's the best permanent hair color for gray hair?

A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.

Est. people asking / mo
1.2K
CPC
$0.44
Total est. value / mo
$33
Common ways people ask this (14)
  • What's the best permanent hair color for gray hair coverage?
  • What's the best permanent hair color for resistant gray hair?
  • What's the best permanent hair color for dark hair with gray roots?
  • What's the best permanent hair color for light hair with gray roots?
  • What's the best permanent hair color for all-over gray coverage?
  • What's the best permanent hair color for at-home use?
  • What's the best permanent hair color for salon use?
  • What's the best permanent hair color for sensitive scalps?
  • What's the best permanent hair color with ammonia-free formula?
  • What's the best permanent hair color for natural-looking gray coverage?
  • What's the best permanent hair color for long-lasting results?
  • What's the best permanent hair color for covering gray at the temples?
  • What's the best permanent hair color for men covering gray hair?
  • What's the best permanent hair color for women covering gray hair?

What ChatGPT actually answered

One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.

Websites ChatGPT recommends for this prompt

Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.

RankWebsiteAppearsEst. visits / moEst. value / mo
1 lorealparisusa.com 5/5 25 $10
2 clairol.com 5/5 15 $6
3 matrix.com 5/5 10 $4
4 garnierusa.com 5/5 7 $3
5 wella.com 5/5 5 $2
6 redken.com 5/5 4 $1
7 johnfrieda.com 5/5 3 $1
8 schwarzkopf.com 4/5 2 $0
9 revlonhairtools.com 3/5 2 $0
10 madisonreed.com 4/5 1 $0
11 target.com 5/5 1 $0
12 sallybeauty.com 4/5 1 $0
13 walmart.com 4/5 1 $0
14 ulta.com 4/5 0 $0
15 olaplex.com 2/5 0 $0
16 amazon.com 4/5 0 $0
17 herbatint.com 3/5 0 $0
18 cosmoprofbeauty.com 3/5 0 $0
19 haircolor.com 2/5 0 $0
20 naturtintusa.com 2/5 0 $0
How is this estimated?

ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →