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What's the best online lender?

A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.

Est. people asking / mo
31K
CPC
$0.33
Total est. value / mo
$630
Common ways people ask this (17)
  • Which online lender should I use for a personal loan?
  • Which online lender should I use for debt consolidation?
  • Which online lender should I use for bad credit?
  • Which online lender should I use for excellent credit?
  • Which online lender should I use for a small loan?
  • Which online lender should I use for a large loan?
  • Which online lender should I use for fast funding?
  • Which online lender should I use for low interest rates?
  • Which online lender should I use for flexible repayment terms?
  • Which online lender should I use if I want no origination fee?
  • Which online lender should I use for self-employed borrowers?
  • Which online lender should I use for first-time borrowers?
  • Which online lender should I use for home improvement financing?
  • Which online lender should I use for emergency expenses?
  • Which online lender should I use for a joint application?
  • Which online lender should I use for a short-term loan?
  • Which online lender should I use for a long-term loan?

What ChatGPT actually answered

One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.

Websites ChatGPT recommends for this prompt

Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.

RankWebsiteAppearsEst. visits / moEst. value / mo
1 lendingtree.com 4/5 615 $202
2 upstart.com 5/5 369 $121
3 nerdwallet.com 4/5 246 $81
4 bankrate.com 4/5 169 $55
5 sofi.com 5/5 123 $40
6 prosper.com 5/5 92 $30
7 avant.com 5/5 68 $22
8 lendingclub.com 5/5 52 $17
9 rocketloans.com 5/5 40 $13
10 kabbage.com 3/5 31 $10
11 discover.com 3/5 25 $8
12 upgrade.com 4/5 18 $6
13 opploans.com 3/5 15 $5
14 oneblinc.com 3/5 12 $4
15 bestegg.com 3/5 9 $3
16 bluevine.com 3/5 8 $2
17 lightstream.com 2/5 6 $2
18 ondeck.com 2/5 5 $1
19 fundbox.com 3/5 4 $1
20 onemainfinancial.com 2/5 3 $1
How is this estimated?

ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →