A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.
One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.
Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.
| Rank | Website | Appears | Est. visits / mo | Est. value / mo |
|---|---|---|---|---|
| 1 | mortgagebroker.com | 4/5 | 413 | $2.3K |
| 2 | rocketmortgage.com | 5/5 | 248 | $1.4K |
| 3 | bankrate.com | 5/5 | 165 | $919 |
| 4 | nerdwallet.com | 5/5 | 113 | $631 |
| 5 | better.com | 5/5 | 83 | $459 |
| 6 | zillow.com | 5/5 | 62 | $344 |
| 7 | quickenloans.com | 4/5 | 45 | $252 |
| 8 | mortgagenewsdaily.com | 3/5 | 35 | $195 |
| 9 | mortgagebrokers.com | 3/5 | 27 | $149 |
| 10 | loandepot.com | 3/5 | 21 | $114 |
| 11 | mortgagecalculator.org | 3/5 | 17 | $91 |
| 12 | rate.com | 3/5 | 12 | $68 |
| 13 | crosscountrymortgage.com | 3/5 | 10 | $57 |
| 14 | wellsfargo.com | 2/5 | 8 | $45 |
| 15 | realtor.com | 2/5 | 6 | $34 |
| 16 | movement.com | 2/5 | 5 | $28 |
| 17 | guildmortgage.com | 2/5 | 4 | $22 |
| 18 | bankofamerica.com | 2/5 | 3 | $17 |
ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →