A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.
One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.
Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.
| Rank | Website | Appears | Est. visits / mo | Est. value / mo |
|---|---|---|---|---|
| 1 | statefarm.com | 5/5 | 1.7K | $4.3K |
| 2 | policygenius.com | 5/5 | 1K | $2.6K |
| 3 | nerdwallet.com | 3/5 | 673 | $1.7K |
| 4 | prudential.com | 5/5 | 463 | $1.2K |
| 5 | progressive.com | 3/5 | 337 | $868 |
| 6 | northwesternmutual.com | 4/5 | 252 | $651 |
| 7 | selectquote.com | 5/5 | 185 | $477 |
| 8 | mutualofomaha.com | 4/5 | 143 | $368 |
| 9 | newyorklife.com | 4/5 | 109 | $282 |
| 10 | geico.com | 3/5 | 84 | $217 |
| 11 | ladderlife.com | 4/5 | 67 | $173 |
| 12 | guardianlife.com | 3/5 | 50 | $130 |
| 13 | nationwide.com | 3/5 | 42 | $108 |
| 14 | forbes.com | 2/5 | 34 | $86 |
| 15 | bankrate.com | 2/5 | 25 | $65 |
| 16 | allstate.com | 4/5 | 21 | $54 |
| 17 | aig.com | 3/5 | 17 | $43 |
| 18 | bannerlife.com | 3/5 | 13 | $32 |
| 19 | protective.com | 3/5 | 10 | $26 |
| 20 | transamerica.com | 4/5 | 8 | $21 |
ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →