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What are the best kids' toys?

A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.

Est. people asking / mo
21K
CPC
$0.05
Total est. value / mo
$64
Common ways people ask this (16)
  • What are the best kids' toys for toddlers?
  • What are the best kids' toys for preschoolers?
  • What are the best kids' toys for school-age children?
  • What are the best kids' toys for babies?
  • What are the best kids' toys for boys?
  • What are the best kids' toys for girls?
  • What are the best kids' toys for creative play?
  • What are the best kids' toys for educational play?
  • What are the best kids' toys for outdoor play?
  • What are the best kids' toys for indoor play?
  • What are the best kids' toys for travel?
  • What are the best kids' toys for quiet play?
  • What are the best kids' toys for active play?
  • What are the best kids' toys for STEM learning?
  • What are the best kids' toys for sensory play?
  • What are the best kids' toys for budget shoppers?

What ChatGPT actually answered

One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.

Websites ChatGPT recommends for this prompt

Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.

RankWebsiteAppearsEst. visits / moEst. value / mo
1 lego.com 5/5 413 $20
2 mattel.com 5/5 248 $12
3 target.com 5/5 165 $8
4 hasbro.com 5/5 113 $5
5 amazon.com 5/5 83 $4
6 walmart.com 5/5 62 $3
7 playmobil.com 5/5 45 $2
8 fisher-price.com 5/5 35 $1
9 disney.com 4/5 27 $1
10 learningresources.com 5/5 21 $1
11 fatbraintoys.com 5/5 17 $0
12 toysrus.com 4/5 12 $0
13 mgae.com 3/5 10 $0
14 kidkraft.com 4/5 8 $0
15 spinmaster.com 3/5 6 $0
16 bandai.com 2/5 5 $0
17 shopdisney.com 2/5 4 $0
18 step2.com 2/5 3 $0
19 melissaanddoug.com 3/5 2 $0
20 vtechkids.com 3/5 2 $0
How is this estimated?

ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →