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What's the best ice axe?

A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.

Est. people asking / mo
2.8K
CPC
$0.18
Total est. value / mo
$30
Common ways people ask this (16)
  • What's the best ice axe for mountaineering?
  • What's the best ice axe for alpine climbing?
  • What's the best ice axe for glacier travel?
  • What's the best ice axe for steep snow?
  • What's the best ice axe for technical climbing?
  • What's the best ice axe for beginners?
  • What's the best ice axe for experts?
  • What's the best ice axe for lightweight travel?
  • What's the best ice axe for self-arrest?
  • What's the best ice axe for leashless climbing?
  • What's the best ice axe for a curved shaft?
  • What's the best ice axe for a straight shaft?
  • What's the best ice axe for mixed terrain?
  • What's the best ice axe for a long shaft?
  • What's the best ice axe for a short shaft?
  • What's the best ice axe on a budget?

What ChatGPT actually answered

One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.

Websites ChatGPT recommends for this prompt

Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.

RankWebsiteAppearsEst. visits / moEst. value / mo
1 rei.com 5/5 56 $9
2 blackdiamondequipment.com 5/5 33 $5
3 petzl.com 5/5 22 $4
4 backcountry.com 5/5 15 $2
5 grivel.com 5/5 11 $2
6 mammut.com 3/5 8 $1
7 moosejaw.com 4/5 6 $1
8 camp.it 2/5 5 $0
9 evo.com 3/5 4 $0
10 msrgear.com 2/5 3 $0
11 outdoorgearlab.com 5/5 2 $0
12 amazon.com 4/5 2 $0
13 mountainhardwear.com 2/5 1 $0
14 campsaver.com 3/5 1 $0
15 patagonia.com 2/5 1 $0
16 mountainequipment.com 2/5 1 $0
17 treelinereview.com 2/5 1 $0
How is this estimated?

ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →