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What's the best ski helmet?

A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.

Est. people asking / mo
9.3K
CPC
$0.21
Total est. value / mo
$112
Common ways people ask this (15)
  • What's the best ski helmet for adults?
  • What's the best ski helmet for kids?
  • What's the best ski helmet for women?
  • What's the best ski helmet for men?
  • What's the best ski helmet for beginners?
  • What's the best ski helmet for park skiing?
  • What's the best ski helmet for backcountry skiing?
  • What's the best ski helmet for warm-weather skiing?
  • What's the best ski helmet for cold-weather skiing?
  • What's the best ski helmet for goggles compatibility?
  • What's the best ski helmet for MIPS protection?
  • What's the best ski helmet for lightweight comfort?
  • What's the best ski helmet for ventilation?
  • What's the best ski helmet for a round head shape?
  • What's the best ski helmet for a budget?

What ChatGPT actually answered

The 5 times we asked ChatGPT this, each answer verbatim. The leaderboard below aggregates all 5 runs.

Websites ChatGPT recommends for this prompt

Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.

Arrows show each site's rank change since Aug 2026.

RankWebsiteEst. visits / mo
1 smithoptics.com 185
2 giro.com 111
3 ▲4 salomon.com 74
4 ▲4 oakley.com 51
5 new ski.com brand 37
6 ▼2 anonoptics.com 28
7 ▼4 pocsports.com 20
8 new rossignol.com 16
9 ▲4 head.com 12
10 new amazon.com 9
11 ▼1 rei.com 7
12 ▼1 backcountry.com 6
13 new poc.com 5
14 ▲4 evo.com 4
15 ▼10 sweetprotection.com 3
16 ▲1 burton.com 2
17 ▼1 atomic.com 2
18 ▼6 k2snow.com 1
19 new smith.com 1
20 ▼11 bernhelmets.com 1
How is this estimated?

ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →