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What's the best colour sofa?

A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.

Est. people asking / mo
1.9K
CPC
$0.35
Total est. value / mo
$40
Common ways people ask this (14)
  • What's the best colour sofa for a small living room?
  • What's the best colour sofa for a large living room?
  • What's the best colour sofa for a modern home?
  • What's the best colour sofa for a traditional home?
  • What's the best colour sofa for a minimalist interior?
  • What's the best colour sofa for a family with kids?
  • What's the best colour sofa for pet owners?
  • What's the best colour sofa for hiding stains?
  • What's the best colour sofa for a bright room?
  • What's the best colour sofa for a dark room?
  • What's the best neutral colour sofa?
  • What's the best bold colour sofa?
  • What's the best colour sofa on a budget?
  • What's the best colour sofa for resale value?

What ChatGPT actually answered

One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.

Websites ChatGPT recommends for this prompt

Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.

RankWebsiteAppearsEst. visits / moEst. value / mo
1 ikea.com 5/5 37 $12
2 wayfair.com 4/5 22 $7
3 dfs.co.uk 4/5 15 $5
4 johnlewis.com 4/5 10 $3
5 made.com 4/5 7 $2
6 dunelm.com 4/5 6 $1
7 sofology.co.uk 4/5 4 $1
8 homedepot.com 3/5 3 $1
9 sofasandstuff.com 2/5 2 $0
10 next.co.uk 3/5 2 $0
11 habitat.co.uk 3/5 1 $0
12 overstock.com 3/5 1 $0
13 westelm.com 4/5 1 $0
14 marksandspencer.com 2/5 1 $0
15 carlhansen.com 3/5 1 $0
16 crateandbarrel.com 4/5 0 $0
17 article.com 3/5 0 $0
18 cb2.com 2/5 0 $0
19 oakfurnitureland.co.uk 2/5 0 $0
20 la-z-boy.com 2/5 0 $0
How is this estimated?

ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →