A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.
One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.
Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.
| Rank | Website | Appears | Est. visits / mo | Est. value / mo |
|---|---|---|---|---|
| 1 | thehartford.com | 5/5 | 275 | $5.5K |
| 2 | nationwide.com | 5/5 | 165 | $3.3K |
| 3 | progressivecommercial.com | 4/5 | 110 | $2.2K |
| 4 | libertymutual.com | 5/5 | 76 | $1.5K |
| 5 | statefarm.com | 5/5 | 55 | $1.1K |
| 6 | allstate.com | 5/5 | 41 | $830 |
| 7 | travelers.com | 4/5 | 30 | $609 |
| 8 | farmers.com | 5/5 | 23 | $470 |
| 9 | biberk.com | 5/5 | 18 | $360 |
| 10 | nextinsurance.com | 5/5 | 14 | $276 |
| 11 | chubb.com | 4/5 | 11 | $221 |
| 12 | hiscox.com | 5/5 | 8 | $166 |
| 13 | geico.com | 3/5 | 7 | $138 |
| 14 | insureon.com | 5/5 | 6 | $110 |
| 15 | coverwallet.com | 5/5 | 4 | $83 |
| 16 | cna.com | 3/5 | 3 | $69 |
| 17 | progressive.com | 2/5 | 3 | $55 |
| 18 | embroker.com | 2/5 | 2 | $41 |
ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →