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What's the best backpack cooler?

A commercial recommendation prompt. We size how many people ask ChatGPT this from real search demand, then run it through ChatGPT to see which websites it recommends.

Est. people asking / mo
5.1K
CPC
$0.30
Total est. value / mo
$94
Common ways people ask this (15)
  • What's the best backpack cooler for day trips?
  • What's the best backpack cooler for camping?
  • What's the best backpack cooler for hiking?
  • What's the best backpack cooler for beach trips?
  • What's the best backpack cooler for picnics?
  • What's the best backpack cooler for tailgating?
  • What's the best backpack cooler for fishing?
  • What's the best backpack cooler for commuting?
  • What's the best backpack cooler for a 24-pack?
  • What's the best backpack cooler for a small group?
  • What's the best backpack cooler for keeping ice longest?
  • What's the best lightweight backpack cooler?
  • What's the best budget backpack cooler?
  • What's the best leakproof backpack cooler?
  • What's the best insulated backpack cooler?

What ChatGPT actually answered

One of the 5 times we asked ChatGPT this, verbatim. The leaderboard below aggregates all 5 runs.

Websites ChatGPT recommends for this prompt

Aggregated across 5 runs (min 2/5 appearances). Estimated visits split the prompt's demand by rank. Sites matching the prompt's own brand are marked branded and excluded from the leaderboard.

RankWebsiteAppearsEst. visits / moEst. value / mo
1 coleman.com 5/5 101 $30
2 tourit.com 5/5 61 $18
3 igloocoolers.com 4/5 41 $12
4 rticoutdoors.com 3/5 28 $8
5 engelcoolers.com 4/5 20 $6
6 yeticoolers.com 3/5 15 $4
7 hydroflask.com 5/5 11 $3
8 amazon.com 5/5 9 $2
9 rticcoolers.com 2/5 7 $1
10 walmart.com 5/5 5 $1
11 yeti.com 2/5 4 $1
12 pelican.com 2/5 3 $0
13 target.com 4/5 3 $0
14 arcticzone.com 3/5 2 $0
15 icybreeze.com 2/5 2 $0
16 rei.com 4/5 1 $0
17 grizzlycoolers.com 2/5 1 $0
18 backpackers.com 3/5 1 $0
19 basspro.com 2/5 1 $0
20 cabelas.com 2/5 1 $0
How is this estimated?

ChatGPT doesn't publish prompts, so we don't show logged conversations. We measure real demand for this topic from Google search volume, scale it to ChatGPT's user base (on average about 1 ChatGPT user for every 8 Google searchers, a ratio that varies by topic), and run the prompt through ChatGPT 5 times to record which websites it recommends and in what order. Estimated visits split that demand across the recommended sites by a click-through-by-rank curve. Every number is a modeled estimate, not measured analytics. Full methodology →